4 Best Tableau Competitors & Alternatives in 2024
Discover the best Tableau alternatives including key features, who they're best for, and detailed pricing information—and save on your next purchase.
Tableau is a popular visual business intelligence and analytics platform acquired and now run by Salesforce. And while Tableau does have strong data visualization features — including for highly technical users like IT teams—some brands might be looking for competitors that are more intuitive, interactive, or potentially user-friendly.
So how do you know if Tableau is the best visual business intelligence and data analytics platform for your business?
Using our experience and SaaS Marketplace, we’ll discuss four of the top Tableau competitors, breaking down top features, pricing, and more to help you discover which tool is right for you — including an at-a-glance comparison chart.
We cover:
- Looker
- Mode Analytics
- DOMO
- Power BI
Plus, discover how Vendr uses internal pricing data to reduce your total spend and improve negotiations in your favor.
Think Tableau might be the best option for you?
Discover whether it checks all your boxes with data in our Tableau Marketplace and Tableau Pricing Buyer Guide.
Tableau alternatives comparison table
Looker
Looker is a Google product that allows you to analyze governed data using AI-powered applications. Their intelligent business intelligence (BI) solution leverages industry-leading APIs to offer data visualization capabilities on fully interactive dashboards. They offer multiple dashboards, including cloud cost management, marketing platforms, and custom data applications.
Key features
- Multiple distinct interactive dashboards with niche functionality
- Easy onboarding and a user-friendly experience, with many users already familiar with Google Workspaces
- API-focused platform with composable BI and AI-powered analytics with modeled data
Who it’s for
Looker is a great solution for businesses who are already using Google’s Workspace and are familiar with the platform. The platform, however, can have a steep learning curve, so it may be best suited to professional analytics with strong technical skills.
Unique selling points and things to consider
- Looker offers embedded analytics with an open and trusted semantic model, with analytics capabilities spanning more than 800 data sources.
- The platform is not open source, which may be a deal breaker for some businesses.
- You have the option to build technical data exploration experiences with the embedded capabilities.
Looker pricing breakdown
Looker’s pricing is not publicly available, so interested parties need to contact sales for custom quotes. However, Vendr’s extensive data shows that the average cost of Looker software is around $150,000 annually.
Considering a deal with Looker? Our Looker expertise includes the following stats:
- 349 deals handled
- 189 unique purchasers
- 18% average savings
Request a private quote through Vendr today.
Mode Analytics
Mode Analytics is a data exploration platform that focuses on creating a flexible user experience. The platform is so user-friendly that they claim you can get the software up and running in minutes, giving your team a single source of truth to track key business analytics metrics in one platform.
Key features
- Ad-hoc analysis using SQL to rapidly iterate through queries
- Self-service reporting that can account for unique and complex datasets for personalized data preparation and analysis
- Explorable and reusable datasets, including large datasets
- Custom data apps to easily embed reports in your internal tools
Who it’s for
Businesses who want to get a new advanced and flexible business analytics tool up and running quickly. While the platform does offer fast adoption thanks to great ease of use, it also offers complex functionality and customization.
Unique selling points and things to consider
- Build reports around your teams’ unique workflows.
- Leverage ad hoc analysis and self-service reporting in a single tool.
- Drag-and-drop data exploration to help your team find the data and actionable insights they need quickly.
Mode Analytics pricing breakdown
Mode Analytics has a basic free plan available, but most businesses will want to at least consider the paid Pro plan.
Vendr’s data shows that the average cost for Mode software is around $77,000 annually, though the maximum price can reach up to $955,000 annually. Learn more in our Buyer Guide.
Vendr’s expertise with Mode Analytics includes:
- 100 deals handled
- 56 unique purchasers
- 16% average savings
Domo
Domo is another AI-powered data experience platform that allows businesses to build role-specific solutions that facilitate real-time data analysis. The platform prioritizes user-friendly interfaces for all teams thanks to drag-and-drop interface options without the need for SQL.
Key features
- Data integrations with extensive sources, including SAP, Oracle, Amazon RedShift, Excel spreadsheets, Jira, and more
- Strong data visualizations on desktop and mobile
- Embedded analytics for secure data sharing with internal team members, stakeholders, and external customers
- Automated data science workflows with machine learning
Who it’s for
Domo is an outstanding platform for non-technical users. While the platform offers expansive personalization and data source options, you don’t need an IT team or even advanced specialists to leverage this business intelligence platform.
Unique selling points and things to consider
- Self-service BI tool that doesn’t require the assistance of IT teams, including creating customer-specific analytics
- Intuitive dashboards without a steep learning curve
- Ability to create customer-specific analytics reports for improved, accurate, and transparent reporting
Domo pricing breakdown
Domo, like most BI other tools, doesn’t post pricing information publicly. You can request private quotes through Vendr.
Our Domo expertise includes the following:
- 83 deals handled
- 42 unique purchasers
- 13% average savings
Power BI
Microsoft’s Power BI allows analysts to create datasets from multiple data sources and then turning those datasets into useful insights that integrate with the apps they already use on a daily basis. The platform integrates with multiple tools, but it works seamlessly with other Microsoft tools like Office 365.
Key features
- Integrate insights with other tools your team uses for increased actionability, including Microsoft tools
- AI-generated reports
- Extensive free training resources for team members
- Hundreds of report templates
Who it’s for
Organizations that already use Microsoft’s suite of tools may benefit most from Power BI. Large enterprises can benefit from the platform’s exceptional scalability, with options to integrate data insights with other tools and share custom reports with customers.
Unique selling points and things to consider
- Incredible scalability with expansive report templates and free training for team members who may need it
- Embedding data in third-party tools or other Microsoft software for increased actionability
- AI-generated reports and suggestions
- Streamlined data management processes
Power BI’s pricing breakdown
Microsoft’s Power BI platform has a free account available to start. Their Pro plan starts at $10 per user per month, though large businesses will want to consider Bi Premium at $20 per month for enterprise-scale features. Organizations that want to share reports with business users who don’t have paid licenses or who want access to Microsoft Fabric must contact the sales department.
Vendr’s Microsoft expertise includes:
- 592 deals handled
- 312 unique purchasers
- 9% average savings
Learn more in our Power BI Buyer Guide.
Honorable mentions
Still not sure if you’ve found the right business intelligence or data modeling tool for your company? Get a quote from our Marketplace and unlock each tool's intuitive interface and advanced data processing features:
Get the best deals on data visualization software (and other SaaS tools)
Whichever data visualization tool best aligns with your budget and feature requirements, Vendr can help your business throughout the procurement process.
Our benchmark pricing data and expert contract negotiation can help you choose and negotiate the best software deals for your business. See how different negotiation levers like contract size or length can impact the negotiation’s bottom line, and ensure that you’re getting a fair price and transparent terms.
Find the right data analytics platform — and get the best price and terms.
Discover more data analytics and business intelligence tools with Vendr Marketplace.