Braze Pricing

Depending on the size of your organization, pricing for Braze varies. For organizations with a headcount of roughly 200, prices range from $43,400 to $72,400. For larger organizations, with a headcount around 1000, prices may range from $61,000 to $115,600. For organizations with a headcount exceeding 1001, the pricing extends from $134,200 through to $282,200. These prices provide a broad guideline and the actual cost may depend on the specific needs and customization of your organization.

Braze is recognized industry-wide as a leader in the realm of marketing automation. It is worth noting that Braze offers pricing adjustments for multi-year agreements and has various commercial items for negotiation. Be mindful that the charges include per delivered content and usage, and cost associated with implementation and offboarding may vary depending on the scope and customization requirements of the product. The company competes with significant players like Iterable, MoEngage, Marketo, Attentive, and BloomReach in the market.

Braze Negotiation Insights

At Vendr, we provide extensive negotiation insights based on our experience and data-driven benchmarks. These insights are crucial to successfully negotiate your Braze contracts. Here is a glimpse of what we offer:

Discount Lever for Braze

Did you know you can effectively reduce your Braze cost by consolidating your user group? Instead of subscribing for disparate user groups, aiming for an enterprise-wide license can significantly lower your per-user cost.

Commercial Item for Braze

Regarding the service level agreement (SLA), ask for prioritized support and faster response times specifically in the SLA. Braze is known to accommodate this request, particularly from enterprise-level clients.

To get more discount levers and commercial points to pull when negotiating your Braze contracts, sign up for a free forever Vendr account. This is just the tip of the iceberg. Vendr offers more than 20 unique negotiation insights specifically for Braze, only accessible via our platform.

Please note: These insights serve as a general guideline. The actual negotiation levers and commercial items may vary based on several factors including your organization's size, usage, and specific business requirements.

Community Insights for Braze

Here are some recent insights shared by our community on procuring Braze:

1. "We were able to get a more favorable rate and a decrease of uplift by signing a multi-year contract upon renewal." - Community Insight was posted recently.
2. "Braze will try to propose a 16% uplift despite no previous notice. In this case, we were able to leverage their low usage on SMS, CPI averages being 4%, and previous history of them serving on a panel at a conference, to secure $6k in savings. This got them closer to the $98k they had budgeted." - Community Insight was posted 1 month ago.

Learn more about how to navigate the complexities of SaaS procurement and gain additional insights such as the estimated time to implement Braze, what to expect for your renewal, and other discount levers that can be implemented if you're stuck during the negotiation process by signing up for a free forever Vendr account. Join our community to access a total of 8 insights available for Braze and enhance your procurement strategy.