GitLab
$9,113–$157,991per year
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GitLab
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How much does GitLab cost?
Median buyer pays
$32,796
Based on data from 280 purchases, with buyers saving 13% on average.per year
Median: $32,796
$9,113$157,991
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About GitLab
GitLab Overview
Code, test & deploy with GitLab. Everyone can contribute!
GitLab's 6 Products
Use GitLab for personal projects
For scaling organizations and multi-team usage
GitLab Ultimate also allows for free guest user licenses to improve your license usage for users with minimal interaction with the system.
Use GitLab for personal projects
Compare prices for similar companies
| Supplier | GitLab | Atlassian |
|---|---|---|
| Median Contract Value | $32,796 | $63,056 |
| Avg Savings | 13.28% | 10.57% |
Negotiation insights
Discount levers
Success potential
RenewalsNew purchases
Low chances of successMedium chances of successHigh chances of successVendr community insights for GitLab
Company with 201-1000 employeesThis month
"If you are decreasing your license count at the time of renewal, GitLab will attempt to push you back up to list pricing. They have expressed that the addition of GitLab Duo can help combat the increase in pricing."Company with 201-1000 employeesThis month
"We were able to secure a 50% discount on ultimate for ~1000 users in return for a 3 year term"Company with 201-1000 employeesThis month
"If you are interested in GitLabs AI product, Duo, they can typically offer a 60 free trail of the service."Company with 201-1000 employeesThis month
"For GitLab's Ai feature, Duo, it's important to note that not all licensed users need to have a Duo license if you decide to pursue this feature."Company with 201-1000 employeesThis month
"GitLab has a new AI offering called Duo. For GitLab's Duo features there are two tiers Duo Pro (available to Premium and Ultimate Plans) and Duo Enterprise (available only to Ultimate Plans). The main difference is Duo Pro is strictly chat and code suggestions while Duo Enterprise has everything in Duo Pro + organizational controls and Analytics."Company with 201-1000 employeesThis month
"We introduced GitHub as competition in order to get more competitive pricing on our renewal."Company with 201-1000 employeesThis year
"Gitlab is discounting aggressively (35%-40%) for those upgrading from Premium to Ultimate."Company with 201-1000 employeesThis year
"GitLabs standard terms include auto-renewal with a 30 day opt-out but this can be removed upon request."Company with 201-1000 employeesThis year
"GitLab proposed the removal our existing ~30% discount despite growth during the term."Company with 201-1000 employeesThis year
"We were told that we could not bill semi annually and would be forced to bill either monthly or annually"Company with 201-1000 employeesThis year
"At renewal we lost the vast majority of our discounting initially but by holding firm on our ask we did manage to secure the a large proportion of our discount from the previous term. "Company with 201-1000 employeesThis year
"As we reduced our users slightly at this renewal, we were being offered list price for a 12 month renewal ($348pu) which was a huge 20%+ increase from our previous rate. GitLab were only willing to reduce this price if committing to a multi-year deal."Company with 201-1000 employeesThis year
"GitLab increased their pricing from $19 per user per month to $29 per user per month in 2023. They offered a 1 time step level increase of $24 per user per month until April 2024. If you were on a multi-year agreement during the price increase you have to request the step level increase be applied beyond April 2024."Company with 201-1000 employeesThis year
"We were looking at a substantial uplift of 14% in order to correct us to the list price which we were told the previous year would happen. However, with Vendr we were able to reduce the uplift by 9% or a 10% discount overall by agreeing to a two-year term, which seemed simple since it's a core product for our team. "Company with 201-1000 employeesThis year
"Due to the price increase in 2023, to $29/user - we were seeing a significant increase on our rate from the previous term. We were able to leverage budget constraints to obtain a 2 year agreement (Y1 at $26/user and Y2 at $27/user) "Company with 201-1000 employeesThis year
"Increase in user price to $29pu/pm. However, as we were coming out of a multi-year contract, we needed 80 users and we were able to push on a reduction for another 2 year agreement gaining a 10% discount in year 1, and a 5% discount in year 2 - Processing via GCP, we were able to secure monthly payments."Company with 201-1000 employeesThis year
"We were paying list price for Ultimate and have a large spend with Gitlab. We pushed back leaning on budget restrictions. We threatened churn to GitHub since it is 80% cheaper but this wasn't taken seriously due to timeline. Our team was even open to a 2 year term but Gitlab was only concerned about ARR to get this across the finish line. They gave us 20 free licenses to help "drive down the per unit cost.""Company with 201-1000 employeesThis year
"Gitlab is ultra sensitive to GitHub looking to poach users. The rep on this stated that a start of quarter initiative from leadership was to stop this bleeding. In this instance from a negotiation standpoint, I told them that GitHub was 50% below the quoted list price for the same features and were willing to help with the migration. "Company with 201-1000 employeesA while ago
"We committed to a multi-year and were able to get 25% discount in year 1 and 18% discount in year 2."Company with 201-1000 employeesA while ago
"GitLab had a price increase last year and they originally proposed a 25% uplift on a 12 month renewal. We leveraged budget to secure a 23% discount off list price."Company with 201-1000 employeesA while ago
"We were able to get an additional 5% discount on current licenses by signing a 2 year agreement. We cited strict budget restrictions as we were just hit with Gitlab's 56% price increase."Company with 201-1000 employeesA while ago
"GitLab had a price increase last year. They originally proposed a 27% uplift on a 12 month renewal. We leveraged GitLab's end of year and a multi-year agreement to secure a 30% discount on our renewal and lock in pricing for 24 months."Company with 201-1000 employeesA while ago
"We secured an extension of our Year 1 discount for a mid-contract upgrade of GitLab by leveraging timing of signature. Our current agreement had a price increase in Year 2 which we were able to avoid on a purchase of additional licenses by adding upfront growth and signing by the end of their fiscal year."Company with 201-1000 employeesA while ago
"Upon our renewal with GitLab we were offered their one time price adjustment to $285 a user due to the recent price increase. We were able to work with them to get an additional 10% off bringing our per unit price down to $250"Company with 201-1000 employeesA while ago
"Net30 terms are the standard terms for GitLab. Push for economies of scale discounting which are not always automatically applied to renewal offers with GitLab. "Company with 201-1000 employeesA while ago
"We were able to secure an 18% discount on a single year and 23% discount on multi year terms for a renewal with a slight descope. "Company with 201-1000 employeesA while ago
"GitLab enforced a 30% price increase despite the fact that had grown with the contract since last year's renewal. We pushed, but the only opportunity for savings was a multi-year engagement. "Company with 201-1000 employeesA while ago
"The stakeholder was able to utilize our buy guidance documentation and leverage budget to achieve $24/user/month on GitLab Premium"Company with 201-1000 employeesA while ago
"GitLab is aggressively uplifting current Premium subscribers on renewal to align with recent list price increases. We set firm budgetary figures and implemented direct executive involvement with promises to seek alternatives during the upcoming term, but GitLab refused any amount of flexibility on the quoted 23% increase."Company with 201-1000 employeesA while ago
"Gitlab increased standard pricing from $19 to $29/license. We were able to get pricing dropped to $24/license by stating budget concerns. "Company with 201-1000 employeesA while ago
"Locked in same pricing as previous year by leveraging an early end of month signature"Company with 201-1000 employeesA while ago
"Gitlab increased our per-user cost from $19 to $29 a month. Gitlab states their pricing increase was effective 4/2023. they are offering current users a discounted $24 per user price upon renewal for one year, pricing after that will increase to $29. With pushback and willingness to commit to a 3-year deal, we were able to reduce year one per user price to $22, year 2 to $24, and year 3 to $26 with permission to use our logo for marketing.
https://about.gitlab.com/blog/2023/03/02/gitlab-premium-update/
"Company with 201-1000 employeesA while ago
"Secured a flat renewal by leveraging an early signature and pushing back citing budget restraints"Company with 201-1000 employeesA while ago
"Effective April 3, 2023, GitLab is increasing the list price of GitLab Premium from $19 to $29 per user per month. Existing GitLab Premium subscribers will have a one-time transition price of $24 per user per month automatically applied to their upcoming renewals until April 2, 2024."Company with 201-1000 employeesA while ago
"It's worth moving your true-up date closer to the current date to offset associated costs."Company with 1-200 employeesA while ago
"For entities that fall under the Government sector of GitLab, they use a reseller named Carahsoft which guarantees government entity pricing."Company with 201-1000 employeesA while ago
"Our discounted rates went from 10% to 25% discount thanks to economies of scale, focusing on multi-year terms, and just general pushing."Company with 201-1000 employeesA while ago
"With our contract upgrade, Github was able to push the start date for the true-up closer to the current date which resulted in 51.5% savings."Company with 1-200 employeesA while ago
"We were able to avoid the double charge that they typically include when they true-up accounts at renewal, and got an additional 10% discount on the total price. "Company with 1-200 employeesA while ago
"Gitlab will resist moving a contract to quarterly true-ups; this is only available with invoicing with check or ACH wire transfer payment. "Company with 201-1000 employeesA while ago
"They offered us a 34% discount for 200 users on a 2 year contract, 30% on a 1 year for their Ultimate tier."About Vendr
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