Enterprise attribution, incrementality and media mix modelling made simple and affordable. Know the true impact and ROI of every marketing activity.
Once your data foundation is in place, the next step is making sense of it all. Rockerbox provides powerful analysis tools, combining Multi-Touch Attribution (MTA), Marketing Mix Modeling (MMM), and Incrementality Testing to help you understand your marketing’s true impact.
You can’t expect to pull high-quality insights out of messy, incomplete data. Collect is the base of our Data Foundation. With Collect you can simplify the process of consolidating your marketing performance, spend, and conversion data across all of your channels, giving a clean, comprehensive dataset to run analyses off of.
Marketing success starts with a strong foundation of clean, reliable, and consolidated data. Rockerbox helps you simplify the process of collecting and organizing your marketing data, ensuring that you have a complete view of your channels, conversions, and spend.
Getting your data into your data warehouse, or simply exporting it for regular reporting shouldn’t be so difficult. Rockerbox Export takes the hassle out of data transfer. Easily get data into your data warehouse for further organization and analysis, connect to Google Sheets, and schedule both automated and ad hoc exports, easily.
Multi-Touch Attribution (MTA) provides valuable, real-time insights into the customer journey, it’s only one piece of the puzzle. The most effective marketing measurement strategies combine multiple approaches to get a complete view of performance. Marketing Mix Modeling (MMM) complements MTA by offering a broader perspective, helping you understand the impact of external factors—like seasonality, promotions, and economic shifts—on your overall marketing efforts.
With Rockerbox Testing, you can now uncover the incrementality of your marketing with Rockerbox. Our fully managed offering guides brands through the design, implementation, analysis and interpretation of tests so you can determine the incremental impact of your marketing at a given time.
Enterprise attribution, incrementality and media mix modelling made simple and affordable. Know the true impact and ROI of every marketing activity.
Testing is the key to understanding the true impact of your marketing by determining how much additional value a specific campaign or channel drives beyond what would have happened without it.
Evolving privacy restrictions and the loss of third-party cookies means you need a compliant and reliable way to gather user-level insights. Rockerbox’s Track product allows you to gather the granular marketing and conversation data you need to understand the entire buyer journey, implementing that data directly into your Data Foundation.