Presenting competition as a viable alternative can strengthen your position in negotiations. Make it clear to the current supplier that you are evaluating other options. Mention any specific competitors, along with their pricing or features, that may be advantageous for you. Highlight your preference for AirDNA while pointing out budget constraints that require you to consider alternatives.

If you're planning to increase the number of users or expand your usage of AirDNA's services, emphasize the need for economies of scale. This tactic is effective in negotiating better pricing as your footprint increases. Make it clear that you expect lower rates with increased volume, potentially tying this into your growth forecast.

Negotiate for inclusion of pricing tables, service guarantees, and option to lock in rates as part of the agreement. Ensure that the contract reflects your growth needs in terms of user counts or product features. This will provide reassurance against inflation in annual pricing. Make your negotiation contingent on these future-proof clauses being included in the agreement.

If facing a large increase in renewal pricing, focus on your current needs and the potential for a reduced scope. Emphasize that a significant descope in users will lead to lower pricing. Use this tactic in conjunction with your documented usage and the nature of the service that may not require the same volume.

To maintain negotiation power, request that the automatic renewal clause be removed from your contract. This request aligns with common procurement practices to ensure agility in decision-making for both pricing and service satisfaction.