Arity is a data-driven platform that provides mobility insights to power businesses, with a focus on driving behavior tied to insurance claims. It offers solutions for auto insurance, marketing and advertising, mobile apps, and the public sector, leveraging over one trillion miles of driving data to enhance road safety, customer engagement, and personalized advertising.
The Arity Marketing Platform is a fully managed service that allows marketers to target and reach their best customers based on actual driving behaviors. Leveraging data from tens of millions of US drivers, it enables the display of relevant messaging to prospects based on how, when, and where they drive.