Bitly

Introduce alternatives you are considering and present their pricing as leverage in your negotiation with Bitly. This could mean informing Bitly that another vendor is cheaper or offers additional features that are valuable to you. Clear communication about this competition can create urgency and drive more favorable pricing or terms from Bitly.

Emphasize your intent to grow usage significantly and leverage that to negotiate discounts. Highlighting potential increases in user seats can prompt Bitly to offer you favorable pricing as it aligns with their interest in customer loyalty and engagement.

Push for the removal of automatic renewal clauses in your contract. Removing this clause means you retain control over future contract terms and can negotiate fresh pricing, mitigating future financial risks associated with automatic increases.

If you encounter any product or service issues with Bitly, now is the time to document them and bring them up. Use this as leverage to negotiate a more favorable agreement or price reduction, based on your experience and dissatisfaction.

If the Bitly platform has undergone changes requiring upgrades or new features to meet security standards, leverage these needs to negotiate lower pricing or additional discounts for these inclusions, arguing what other vendors offer at lower or no additional costs.