By presenting competitors' offers as part of your negotiation strategy, you can create urgency and leverage for price reductions or improved terms. In this scenario, inform Brandfolder about competitive quotes you have received, illustrating how their offerings compare in value and features.

Emphasizing the necessity to remove auto-renewal clauses from the contract can provide you with better negotiation leverage. Make it clear that your finance and legal team require this change to allow for flexibility and ensure that they do not automatically renew without proper review.

Focus on negotiating for the removal of any proposed uplift in pricing based on anticipated growth in usage. Ground your request in the understanding that increasing asset management capability should result in a decrease in per-asset costs rather than an increase.

Leverage your budget constraints and the current market conditions to negotiate pricing lower than the quoted rates. Highlight any under-utilization or product issues as grounds to ask for a price decrease.

If there is a significant increase in costs, consider advocating for a reduced scope of services to fit within the budgetary constraints, particularly if you've seen a decrease in the number of users or services utilized.

Offer to serve as a reference or participate in a case study to secure better pricing or terms, emphasizing that partnerships with strong customers can provide them with valuable marketing material.