Braze
$29,550–$439,374per year
Fast, fair, easy pricing. No sales call required.
See what others are paying for Braze
Median buyer pays
$84,830
Based on data from 168 purchases, with buyers saving 14% on average.per year
Median: $84,830
$29,550$439,374
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About Braze
Braze Overview
Braze is a comprehensive customer engagement platform that powers interactions between consumers and brands they love. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns and continuously evolve their customer engagement strategies. Most customers leverage Braze as a platform to integrate cross-channel delivery including emails, SMS, push-notifications, and in-app browsing. Braze charges a rate per delivered content (ie. cost per text/email/SMS). They are the market leader for marketers as it is a single product to handle all deliverability. It is extremely sticky because stakeholders would need to employ multiple products to replace Braze.
Braze's 1 Product
Braze is an engagement platform that empowers growth by helping marketing teams to build customer loyalty through mobile, omni channel customer experiences.
Compare prices for similar companies
| Supplier | Braze | |
|---|---|---|
| Avg Contract Value | $84,830 | $113,762 |
| Deals handled | 135 | 19 |
| Unique Purchasers | 80 | 15 |
| Avg Savings | 13.98% | - |
Security and compliance
DPA available
SOC2 attestation
Annual penetration tests
Negotiation insights
Discount levers
Success pontential
RenewalsNew purchases
Low chances of successMedium chances of successHigh chances of successVendr community insights for Braze
Company with 201-1000 employeesA while ago
"They tried to charge us $20k for onboarding, but we managed to get $8k knocked off."Company with 1-200 employeesA while ago
"We wanted them to give us an incentive to migrate fully away from Iterable, but their pricing was ~30% more; they were able to come back with a 33% discount on their proposal for a two-year contract, saving us almost $250k."Company with 1-200 employeesA while ago
"After three rounds of negotiations, we were able to get a 7% uplift down to 3% based on a multi-year agreement."Company with 1-200 employeesA while ago
"We leveraged Iterable as potential competition to get to a 29% discount on what they initially quoted us."Company with 201-1000 employeesA while ago
"We got 25% off on their SSO add-on."Company with 201-1000 employeesA while ago
"We were able to secure a 16% discount on a 2 year year contract with Braze. They originally offered an 8% discount for the 2 year contract, but we pushed back regarding strict budget and they were able to increase the discount to 16%. "Company with 201-1000 employeesA while ago
"By gaining an accurate understanding of monthly active users, we were able to right-size costs by requesting usage reports from Braze to better align to the appropriate number of users for the renewal"Company with 201-1000 employeesThis year
"Braze will try to propose a 16% uplift despite no previous notice. In this case we were able to leverage their low usage on SMS, CPI averages being 4%, and previous history of them serving on a panel at a conference, to secure $6k in savings. This got them closer to the $98k they had budgeted. "Company with 201-1000 employeesThis year
"We were able to get a more favorable rate and a decrease of uplift by signing a multi-year contract upon renewal "Company with 201-1000 employeesThis year
"Braze proposed a 7% uplift at renewal citing language in the terms. We leveraged significant growth in emails and competition to secure a ~11% discount on a 24 month renewal."Company with 201-1000 employeesThis year
"In a competitive RFP against Iterable we were able to achieve over 40% discount on a 2-year agreement, and negotiate a 5% uplift cap. "Company with 201-1000 employeesThis year
"By committing to 3 years, we were able to save 10% off our renewal."Company with 201-1000 employeesThis year
"We were able to get 15% discount off of the initial pricing proposed for twice the amount of emails but with a reduction in MAU's by agreeing to participate in a Case Study. We were also able to secure quarterly payments reducing from the annual terms proposed. "Company with 201-1000 employeesThis year
"We were able to get a 12% discount on a new purchase in exchange for signature by the end of the month (July)."About Vendr
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