By presenting competition as an alternative, you'll enhance your negotiation leverage significantly. You should inform Fortra that another vendor is providing a lower quote for similar functionalities. This tactic can push Fortra to either reduce their pricing or enhance their offered services to remain competitive.
Customers who strongly push against proposed uplift percentages during renewal discussions often achieve better outcomes. Stress that your budget only accommodates a fixed amount without any uplift, leveraging your continuing business relationship with them to encourage them to waive the uplift.
During the negotiation, emphasize the necessity for the contract to exclude any auto-renewal provisions. This change not only helps to maintain flexibility in the future but also places the onus on Fortra to negotiate transparently during each renewal cycle.
If a discount is provided during negotiations, ensure it is clearly stated in the agreement that it is not a one-time offer. Negotiate to carry any discounts over into future terms based on your established relationship and continued usage, especially given potential budget constraints.
Review the current contract closely for any clauses that may affect your renewal, including structures for automatic renewals or hidden costs that can arise during renewals. Request clarity on all the terms to avoid unexpected charges arising from these points.