HubSpot
|Visit hubspot.com
How much does HubSpot cost?
Median buyer pays
$26,964
Based on data from 742 purchases, with buyers saving 18% on average.per year
Median: $26,964
$3,099$74,725
LowHigh
See detailed pricing for your specific purchase
About HubSpot
HubSpot Overview
HubSpot is an inbound marketing and sales platform that helps companies attract visitors, convert leads, and close customers.
HubSpot's 24 Products
Breeze Intelligence, part of HubSpot’s AI platform, enhances CRM data by using AI-driven insights to enrich contact and company records. It helps businesses identify buyer intent and optimize customer interactions across sales, marketing, and service teams.
Clearbit Database Enrichment enhances existing customer and prospect records by automatically adding missing firmographic, demographic, and technographic details. It ensures that sales and marketing teams work with complete, up-to-date information, improving segmentation, targeting, and personalization.
HubSpot’s Commerce Hub enables businesses to accept payments, automate billing, and manage revenue directly within their CRM. It streamlines transactions and helps teams grow with integrated financial tools.
HubSpot Commerce Hub Professional is built for businesses that want to manage payments and revenue operations within the HubSpot ecosystem. It enables teams to create quotes, process payments, and sync transaction data directly into the CRM, giving sales and finance better visibility into the customer lifecycle.
HubSpot's Content Hub is an all-in-one content marketing platform that helps teams plan, create, manage, and optimize content. It supports blogs, video, SEO, and AI tools to drive engagement and growth.
HubSpot's Content Hub is an all-in-one content marketing platform that helps teams plan, create, manage, and optimize content. It supports blogs, video, SEO, and AI tools to drive engagement and growth.
HubSpot's Content Hub is an all-in-one content marketing platform that helps teams plan, create, manage, and optimize content. It supports blogs, video, SEO, and AI tools to drive engagement and growth.
Data management solutions integrating data from across business channels for analytics and decision-making; offered as a Hub/module in HubSpot's product catalog.
HubSpot Data Hub Professional is designed for organizations that need to unify customer data across multiple systems. It provides tools to connect, clean, and organize information, ensuring that teams have a single source of truth for customer records.
HubSpot’s Customer Platform unifies marketing, sales, service, and content tools into a single, connected system. It helps teams create personalized customer experiences and grow efficiently at scale.
HubSpot’s Marketing Hub is a powerful platform that helps businesses attract, engage, and convert leads through email, SEO, social media, automation, and analytics—all in a single, integrated system.
HubSpot’s Marketing Hub is a powerful platform that helps businesses attract, engage, and convert leads through email, SEO, social media, automation, and analytics—all in a single, integrated system.
HubSpot’s Marketing Hub is a powerful platform that helps businesses attract, engage, and convert leads through email, SEO, social media, automation, and analytics—all in a single, integrated system.
HubSpot’s Operations Hub helps teams automate processes, sync customer data across apps, and maintain clean, connected systems. It empowers operations teams to scale efficiently with less manual work.
HubSpot’s Operations Hub helps teams automate processes, sync customer data across apps, and maintain clean, connected systems. It empowers operations teams to scale efficiently with less manual work.
HubSpot’s Operations Hub helps teams automate processes, sync customer data across apps, and maintain clean, connected systems. It empowers operations teams to scale efficiently with less manual work.
HubSpot’s Customer Platform unifies marketing, sales, service, and content tools into a single, connected system. It helps teams create personalized customer experiences and grow efficiently at scale.
HubSpot’s Sales Hub is a robust sales CRM that helps teams build pipelines, close deals faster, and automate tasks. It combines AI, automation, and reporting tools to boost sales productivity and performance.
HubSpot’s Sales Hub is a robust sales CRM that helps teams build pipelines, close deals faster, and automate tasks. It combines AI, automation, and reporting tools to boost sales productivity and performance.
HubSpot’s Sales Hub is a robust sales CRM that helps teams build pipelines, close deals faster, and automate tasks. It combines AI, automation, and reporting tools to boost sales productivity and performance.
Powerful help desk software for advanced control and flexibility.
Comprehensive help desk software to scale self-service and automation
Essential tools to put your customers first and deliver authentic service
HubSpot’s Customer Platform unifies marketing, sales, service, and content tools into a single, connected system. It helps teams create personalized customer experiences and grow efficiently at scale.
Compare prices for similar companies
| Supplier | HubSpot | Blueshift |
|---|---|---|
| Median Contract Value | $26,964 | $194,946 |
| Avg Savings | 17.5% | - |
Negotiation insights
Discount levers
Success potential
What you can give to move the needle on pricing
RenewalsNew purchases
Low chances of successMedium chances of successHigh chances of successVendr community insights for HubSpot
Company with 201-1000 employeesThis year
"We secured a 17% discount at our renewal through leveraging out executive team and competition. "Company with 201-1000 employeesThis year
"Secured about 10% additional savings with move to annual payments"Company with 201-1000 employeesThis year
"Facing tight budgets on our renewal, we were transparent with HubSpot on what amount we needed to align to. HubSpot were unable to incentivize drastically without a multi-year commitment, and given we were locking in 12 months, but we were able to obtain 24 months pricing on our 1 year renewal, with the amendment to semi-annual payment terms."Company with 201-1000 employeesThis year
"When securing our new HubSpot agreement, we successfully negotiated both the Sales Hub Enterprise and onboarding line items, resulting in a more favorable agreement that was quickly approved by our finance team."Company with 201-1000 employeesThis year
"As part of our new purchase with HubSpot, we not only negotiated individual line items for the first year but also secured a more competitive auto-renewal rate, ensuring long-term cost efficiency within the agreement."Company with 201-1000 employeesThis year
"We were able to maintain our 42% discount on our HubSpot subscription with no renewal uplift. "Company with 201-1000 employeesThis year
"We were able to negotiate a 45% discount with HubSpot through agreeing to a 24 month term. "Company with 201-1000 employeesThis year
"We switched to HubSpot's new pricing model and we were able to save 10% on our subscription costs. "Company with 201-1000 employeesThis year
"We were able to maintain our 42% discount with HubSpot and they removed the uplift when we got our executive team involved. "Company with 201-1000 employeesThis year
"We secured 50% off our Marketing Contacts through leveraging competition and a multi-year agreement. "Company with 201-1000 employeesThis year
"We were able to maintain our previous discount rates after being told that Hubspot's maximum renewal discount is now 25%."Company with 201-1000 employeesThis year
"At renewal HubSpot, we are confident that we are receiving a relatively advantageous deal, given our discount of over 20% on all line items and the fact that our rate aligns with the market—likely lower than some competitors like NetSuite and Salesforce. However, as our engagement with the supplier grows, we may explore alternative options if no additional incentives are offered."Company with 201-1000 employeesThis year
"Hubspot initially halved our discounts but were we able to have these restored when we informed them we would be leaving bearing in mind the scale of increase that this would be. "Company with 201-1000 employeesThis year
"We were able to negotiate a 44% discount on our new HubSpot contract through leveraging a 24 month term and a very tight budget."Company with 201-1000 employeesThis year
"HubSpot would not negotiate our renewal pricing despite mentioning competition and getting leadership involved. We had to renew given our timeline, but they held firm in their pricing changes. "Company with 201-1000 employeesThis year
"Based on market rates, we are currently receiving a discount of over 25% on our contract and line items for HubSpot, which we find to be highly competitive. Given this favorable pricing, we do not believe it is necessary to explore alternative tools at this time."Company with 201-1000 employeesThis year
"The proposed renewal pricing for our HubSpot agreement aligns with market rates, and we recognize that our existing discount is favorable. However, given our willingness to commit to a multi-year agreement, we would like to see a more competitive rate that reflects our long-term partnership."Company with 201-1000 employeesThis year
"We currently utilize HubSpot for both marketing and the supplier hub. As part of our renewal for 2025, we are maintaining the 25% discount that has been carried over from our previous agreement."Company with 201-1000 employeesThis year
"Being transparent and informing the rep, that there was already a system in place and Finance were hestitant to approve a move - we were able to make the offer more attractive, with a 30% discount. This was contingent on signing before End of Year."Company with 201-1000 employeesThis year
"We were able to obtain the same rate as Annual pricing, but with quarterly payments. This was contingent on the order being signed before the end of year "Company with 201-1000 employeesThis year
"Leveraging a new purchase and spend with our current incumbent, we were offered a 32% discount "Company with 201-1000 employeesThis year
"If you are currently on month-to-month billing and are willing to switch to annual, Hubspot typically offers incentives to do so. "Company with 201-1000 employeesThis year
"Hubspot offers an annual payment discount of 10% that may or may not be added automatically - important to request this wherever you see annual payments."Company with 201-1000 employeesThis year
"Rep offered a 45% discount on 3 year new purchase. Leverage switching from Salesforce to Hubspot."Company with 201-1000 employeesThis year
"Rep offered a 50% discount on 5 year new purchase. Leverage switching from Salesforce to Hubspot."Company with 201-1000 employeesThis year
"HubSpot offered us discounts on a multi-year term as well as presenting additional discount when adding the Operations Hub Professional."Company with 201-1000 employeesThis year
"We are currently on a month to month contract with Hubspot, we inquired about moving to an annual contract but at this time there is no real incentive for us to commit to the longer term. "Company with 201-1000 employeesA while ago
"We were offered a flat renewal from the off, but having identified that annual payment terms were preferable to Hubspot we managed to secure a extra 7.5% discount on top of our heavily incentivised rates. "Company with 201-1000 employeesA while ago
"We were able to secure $10,000 in savings at our renewal through leveraging a firm budget and mentioning competition. "Company with 201-1000 employeesA while ago
"We are looking to move away from Salesforce and wanted our contract to line up with our subsidiary that is using Hubspot. They drafted up a 18 month contact with the same 45% discount and we got our implementation completely waived. They were so fast and we enjoyed working with them to get this done. "Company with 201-1000 employeesA while ago
"We were able to leverage inconsistent discounting on old products vs net new products to increase savings on the total contract value. "Company with 201-1000 employeesA while ago
"HubSpot maintained our existing discounts and kept our renewal cost the same, as long as we allowed it to auto-renew."Company with 201-1000 employeesA while ago
"We were growing our contract to add on more products and were able to get a 30% discount if we signed by the end of June."Company with 201-1000 employeesA while ago
"HubSpot typically does not allow you to remove auto-renew from the terms, but they will allow you to submit cancellation notice after the renewal is processed. It's important to consider that HubSpot usually will honor your existing pricing and discounts if you have auto-renew on your account."Company with 201-1000 employeesA while ago
"Closed loophole in legacy pricing model that allowed some folks to purge marketing contacts before each renewal and add them back in afterwards. Will provide pricing incentive when right sizing # of marketing contacts if you are "forced" to increase band. "Company with 201-1000 employeesA while ago
"We were able to negotiate a ~$2000 discount on our renewal by citing budget restrictions put in place by Finance"Company with 201-1000 employeesA while ago
"We were able to maintain a flat renewal with no uplift proposed with Hubspot."Company with 201-1000 employeesA while ago
"We were able to secure a 30% discount on the renewal in exchange for 2 year terms. "Company with 201-1000 employeesA while ago
"Extended Quarterly Payments and Net 60 simply upon request"Company with 201-1000 employeesA while ago
"Removed $3000 worth of implementation fees after a couple of passes, were stubborn to remove them for enablement purposes even though the org was not going to use these modules. "Company with 201-1000 employeesA while ago
"Initially proposed discount reduction on renewal from 33% to 25%. WEas able to get this waived with a 2 year commitment. Renewals and their pricing changes are very rep dependent although they will claim uplift is noon-negotiable."Company with 201-1000 employeesA while ago
"Hubspot seems to be trying to reduce legacy discounts at renewal. The options we were presented were to renew as-is, with discount reduced from ~30% to ~25%; add marketing contacts and maintain 30% discount; or add another hub and increase discount level slightly. We added marketing contacts and kept the 30% discount for Y1, but they reduced it to 25% for Y2 of our 24 month contract. "Company with 201-1000 employeesA while ago
"Hubspot worked with us and was willing to descope the contract significantly due to lack of usage. "Company with 201-1000 employeesA while ago
"Hubspot seems to be moving towards as "self serve" of a process as possible for renewals, especially renewals in which tools and licenses are unchanged. Additionally, for these flat, self serve reneals, they are continuing to say that the pricing is out of the box and non negotiable."Company with 201-1000 employeesA while ago
"We were able to get the auto renew clause removed, with written consent between both parties for the upcoming term "Company with 201-1000 employeesA while ago
"We were able to secure a 50% discount through a multi-year term and firm budget. "Company with 201-1000 employeesA while ago
"We were able to achieve a flat renewal on a 12-month term despite declining to upgrade to Enterprise for all of our products."Company with 201-1000 employeesA while ago
"When adding Sales and Ops hub to our existing Marketing and Service hubs, we increased our custom discount to 48%. We agreed to a 24 month contract as a lever to meet our budget. This was an additional 12.5% savings from what was initially proposed by Hubspot for the renewal/upgrade. "Company with 201-1000 employeesA while ago
"We were able to gain 45% discount from all line items on our 12 month renewal by adding one additional service. Net 30, Annual payments"Company with 201-1000 employeesA while ago
"HubSpot agreed to static terms instead of clickthrough."Company with 201-1000 employeesA while ago
"Hubspot was very willing to work with us in order to rightsize our contract. We felt like we weren't using our contacts fully so they gave us the option to flat renew at a lower credit rate rather than the 5% uplift that was added to the contract. In the process, we learned that we actually are a part of a Hubspot Start Up plan that gets us a further 25% discount and if we were to change, we would lose that. We stuck with our plan to continue to get best pricing for future years. "Company with 201-1000 employeesA while ago
"HubSpot honored our existing 25% discount on a 12 month renewal of Marketing Hub with Contacts. We decided to leave auto-renew on as HubSpot said this would lock in pricing for future renewals. "Company with 201-1000 employeesA while ago
"They were able to honour the 50% discount if we renewed on the same term of 24 months"Company with 201-1000 employeesA while ago
"Be careful when reviewing renewal paperwork, Hubspot will include next year's renewal rate that has agrees to a renewal rate with a 15% increase. In this case they were unaware this was included in last year's contract so we pushed back using budget and threatening to descope in order to have them honor a flat renewal. "Company with 201-1000 employeesA while ago
"We were able to get 2 months of Operation Hub Enterprise included for free on this new purchase."Company with 201-1000 employeesA while ago
"HubSpot would not negotiate their terms but said that auto-renew secures existing discounting upon subsequent renewals in a form of price-lock. We leveraged annual upfront payments for Net60 payment terms."Company with 201-1000 employeesA while ago
"We were able to keep our year 1 discount consistent by adding in additional marketing contacts at time of renewal."Company with 201-1000 employeesA while ago
"We were able to recognize ~30% savings by leveraging a different model as well as the current and projected growth in the tool"Company with 201-1000 employeesA while ago
"We were able to negotiate a 22% discount by illustrating this teams unique use case, and further illustrating the teams ability to quickly implement another solution as a replacement at a 20% reduction in cost. Once pricing was secured, we were also able to push payments from annual to quarterly by promising a signature by EOW. "Company with 201-1000 employeesA while ago
"Hubspot offered a flat renewal, and we were able to increase our existing ~40% discount by another ~7% by agreeing to a 24month contract and upping our payment frequency from monthly to annual. We did discover that the advertised pricing on their site is 'new cu$tomer' pricing and a bit lower than what Hubspot considers our list price to be. "Company with 201-1000 employeesA while ago
"We were able to decrease the cost of upgrading to the CRM Suit Enterprise by positioning a decision to only upgrade Sales Hub Enterprise based on presented pricing."Company with 201-1000 employeesA while ago
"We were able to flat renew our contract and maintain the same discounts (~40%) that we have had year over year by going online and selecting through Hubspot's portal. "Company with 201-1000 employeesA while ago
"HubSpot is enforcing discounting parameters based on how many hubs are purchased. 2 hubs = 20% off; 3 hubs = 25% off; 4 hubs = 30% off; and all 5 hubs is 40%+ off. They will also increase the discount by ~5% if willing to pay annually."Company with 201-1000 employeesA while ago
"-Even when descoping, push rep to keep discounts in place. Previous contract was 40% discount, we descoped and they brought it down to 32%. We pushed hard and got them back up to 37%."Company with 201-1000 employeesA while ago
"We were able to work with HubSpot to enroll in their lighthouse program. This program provides Hubspot logo rights and other marketing benefits for a 50% discount, HubSpot indicated that 50% was the top discount and we were able to push this 50% discount up to a 60% by escalating to their executive team. "Company with 201-1000 employeesA while ago
"We were on the "Hubspot for Startups" plan. There is a 50% discount for the first year, and this drops to 25% in year 2. We pushed back on this language not being on the Order Form and provided this link as justification https://www.hubspot.com/startups. We ended up getting a 47% discount in return for a 2 year deal. "Company with 201-1000 employeesA while ago
"They were more willing to provide free marketing contacts than reducing contract pricing."Company with 1-200 employeesA while ago
"Joining via Hubspot's Startup program meant that we had some pretty aggressive uplifts included in our first three years with them; we were able to reduce these uplifts considerably with our renewal, citing our significant budget constraintsl"Company with 201-1000 employeesA while ago
"Hubspot have a Lighthouse Program which offers members 60% discounts, but it's hard to be approved to join."Company with 201-1000 employeesA while ago
"HubSpot was willing to offer a 1-month contract extension, with newly negotiated terms, as a show of faith to complete our renewal."Company with 1-200 employeesA while ago
"We got them to apply our existing discount rate for new products just by asking."Company with 1-200 employeesA while ago
"HubSpot will try to remove discounts upon renewal, but our rep was willing meet us in the middle because we asked upfront about keeping them."Company with 1-200 employeesA while ago
"Push for the lowest discount possible during your first contract negotiation with Hubspot because they will honor discounts at renewal and for all new product add-ons; we got 35% discounts on ours."Company with 1-200 employeesA while ago
"Push your rep to drop onboarding fees if you have someone on your team who has implemented Hubspot before, as they'll be considered a "product expert". "Company with 201-1000 employeesA while ago
"We managed a 50% discount on a one-year term."Company with 201-1000 employeesA while ago
"Because our contact volume was about 30% higher than expected, and we were willing to take on a two-year contract, we were able to get a 30% on what was proposed for our renewal."Company with 1-200 employeesA while ago
"We signed a three-year deal for a 30% discount."About Vendr
How can Vendr help me?
Vendr guarantees a low cost for software, no sales calls needed.
AI Quote Analysis
Upload your quote to check if you’re getting a fair price, under 2 minutes and completely free.